Dear customers, suppliers and friends, As we come to the end of the year, all that remains is to thank you for your support and custom throughout 2023. Christmas Opening Hours & Final Orders Our shop on Kingsland Road will close 2pm on Fri 22nd Dec 2022 & will reopen 9am on Tues 2nd Jan […]
William Gee
The Art of Interfacing Fabric: Elevating Your Sewing Projects
When it comes to creating beautiful and professional-looking sewing projects, the key lies not only in choosing the right fabric but also in using the appropriate interfacing. Interfacing fabric is a hidden hero in the world of sewing, providing structure, support, and stability to your creations. In this post, we’ll explore what interfacing fabric is, […]
The Ultimate Guide to Sewing Machine Needles: Everything You Need to Know
If you’re a sewing enthusiast, you understand the importance of using the right tools for the job. One of the most critical components of your sewing machine setup is the needle. Although it may seem like a small and straightforward element, choosing the correct sewing machine needle can significantly impact the success of your sewing […]
Great British Sewing Bee: Apply Now for 2024
The Sewing Bee is back on our screens in May 2023, broadcast on BBC1. Are you nifty with a needle or handy with a hem? Put your skills to the test! We’re looking for more talented home sewers to take part in the next series of The Great British Sewing Bee. If you or someone […]
We’re hiring: Join the team in our London shop!
We have a fantastic opportunity for a Full-Time Sales Assistant to join our friendly team in our shop in Dalston, London. William Gee is a long-standing family-run haberdashery in Dalston, London, who are celebrating successful high street trading for over 115 years. Our shop is now looking for the right candidate with retail experience who […]
Our shop has reopened!
LIVE UPDATE: We are fully active and our shop in Dalston is open for customers again! Dear customers, suppliers & friends, We wanted to assure you that normal levels of service have resumed at William Gee, and are happy to announce that our shop at 522 Kingsland Road, London E8 4AH has reopened. – Delivery […]
Updated Product List now available
We’ve updated our product list, introducing new lines and removing discontinued ones, in order to give you a comprehensive list of all the items we stock at William Gee. The majority of these items are available online, though please do get in touch if there’s something you cannot find and we’ll do our best to […]
William Gee’s Summer Sale 2019
UPDATE: FLASH SALE IS NOW OVER 🙁 We’ve got some exciting news for our lovely friends & family…We’d like to invite you to William Gee’s SUMMER SALE Event on Friday 28th June 2019! We’re sure you’ve been busy creating, making and mending your fabulous projects over the winter months. Now, with the sunshine slowly beginning to […]
A guide to the best independent sewing pattern companies
The past few years has seen a rise in smaller sewing companies and now there seems to be patterns to suit everyone, whatever their style. From French style to vintage inspired, here are a few of the best independent sewing pattern companies out there and the pick of my favourite makes. If you know of […]
Sewing Bee Part 3: Interfacing
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | | Part 4: Fastenings It’s what’s on the inside that counts… It’s an old adage that it is what is on the inside that counts, and when it comes to constructing a professional garment, it makes a huge difference to collars, […]
Sewing Bee Part 2: Pattern Hacking
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | | Part 4: Fastenings After part 1, your sewing studio should be fully equipped and we are ready to move on to the interesting part – designing and making clothes! To make clothes there are two ways of starting: draping on a […]
Sewing Bee Part 1: Tools of the Trade
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | Part 4: Fastenings Ever wondered what goes on in a professional sewing studio? Has the Sewing Bee inspired you to give it a go yourself? Here are some useful tips and insider secrets on how to take your projects from amateur home […]
Win a William Gee Sewing Kit in our Winter Giveaway!
Beat the January blues in our fantastic Winter giveaway! We want to give 1 lucky person the chance to win a STYLISH Sewing Kit, sponsored by William Gee! What’s more, we have some fantastic runners-up prizes too! » Prize Breakdown Winner: William Gee Sewing Kit! Runners Up: William Gee’s Pot Luck Moon Threads x 10 reels » […]
HUGE NEWS! Great British Sewing Bee is set to return in 2019!
That’s right, you heard correctly, our favourite TV Programme is back! Though one person will be missing from the mix…We can confirm that Claudia Winkleman will NOT be presenting the show, which as of yet does not have a broadcasting date. Head to William Gee Online for professional sewing, dressmaking & fashion design tools with FAST […]
PRIZE GIVEAWAY…Win a Janome J3-18 Sewing Machine!
To celebrate William Gee’s 112th birthday, we are giving you the chance to win a Janome J3-18 Sewing Machine in our prize giveaway, as well as some fantastic runners-up prizes too! We are proud to partner with Tysew, a leading supplier of high quality sewing machines (and another UK family-run business), for this fantastic prize. […]
A Guide to the Best Sewing Blogs to Follow
William Gee are proud to present to you A Guide to the Best Sewing Blogs to Follow! We’ve been on a mission to find the top sewing bloggers in the UK (as well as a few international bloggers) and now, after months of speculation, we’re ready to reveal the winners of William Gee’s Sewing Blog Awards… […]
JUST IN! William Gee proud to announce collaboration with Fashion Enter
WE’RE SO EXCITED to let you know that William Gee have teamed up with Fashion Enter, an award-winning social enterprise within the fashion and textiles industry based in London. But before we tell you more, we wanted to ask you this: • Are you a fashion student looking to gain exposure to the highest level […]
Nominations Open for Best Sewing Blogs to Follow in 2018!
It’s that time of year again, when you get to have your say on who should feature in our Best Sewing Blogs to Follow in 2018. This is your chance to tell us who to celebrate. Check out the winners of William Gee’s Best Sewing Blogs to Follow in 2016 here We’re really excited to be […]
William Gee on BBC Radio London 94.9FM
William Gee Directors Jeffrey & Adam Graham were invited to talk on The Jo Good Show at BBC Radio London, and for those that missed it, we’ve uploaded the broadcast here: We absolutely loved our time on the show, talking about our family-run haberdashery and how a business of 111 years old operates in today’s fast-changing […]
The Ultimate Wedding Season Survival Guide
Yes, that time has arrived again. Straw hats the size of a small planet are fished out from the back of the airing cupboard and plucked into shape. Formal suits are donned in the hopes that the moths have not been dining on it. Will the waistband fasten? Love them or hate them, matrimony has been an […]
SPRING PRIZE DRAW! Enter to win £100s worth of William Gee Goodies!
It’s competition time! To celebrate Spring 2017, we’re giving you the chance to win some fantastic prizes courtesy of William Gee! We are delighted to give one lucky person the chance to win a great selection of sewing tools and treats, an exclusive collection of 10 patterns, fantastic sewing magazines and so much more! Don’t miss out […]
Sewing Bee Part 4: Fastenings
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | Part 4: Fastenings Unless your garment is super stretchy you are going to need some kind of fastening to be able to get into it and keep it closed. Keep it Zipped! The most obvious thing to use is a zip. […]
The Heritage of British Design
British fashion has been an unlimited source of style and inspiration for more than 300 years. Many strides within menswear today is influenced by the British men who have pushed fashion forward for generations; from the upper-class gentlemen to the aspiring youth, the British have shaped the sartorial world. British business wear experts have navigated the […]
An Open Letter from the Director
William Gee set up this haberdashery shop in 1906. At that time, there were hundreds of clothing factories in the area, and someone had to supply them with the goods they needed- such as sewing threads and fastenings. This was at a time when the UK was a thriving textiles workshop. People forget that companies […]