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» Christmas Opening Hours & Online Orders Our shop at 520 Kingsland Road is now closed and reopens Tuesday 4th January 2022. Final online orders for the year will be despatched on Monday 20th December, though we will be delivering in the London area on this day too. PLEASE NOTE: During the holidays, online orders can […]
We have a fantastic opportunity for a Full-Time Sales Assistant to join our friendly team in our shop in Dalston, London. William Gee is a long-standing family-run haberdashery in Dalston, London, who are celebrating successful high street trading for over 115 years. Our shop is now looking for the right candidate with retail experience who […]
The Great British Sewing Bee is back on our screens in May 2022, broadcast on BBC1. Are you nifty with a needle or handy with a hem? Put your skills to the test! We’re looking for more talented home sewers to take part in the next series of The Great British Sewing Bee. If you […]
LIVE UPDATE: We are fully active and our shop in Dalston is open for customers again! Dear customers, suppliers & friends, We wanted to assure you that normal levels of service have resumed at William Gee, and are happy to announce that our shop at 520 Kingsland Road, London E8 4AH has reopened. – Delivery orders will be handled by […]
We’ve updated our product list, introducing new lines and removing discontinued ones, in order to give you a comprehensive list of all the items we stock at William Gee. The majority of these items are available online, though please do get in touch if there’s something you cannot find and we’ll do our best to […]
UPDATE: FLASH SALE IS NOW OVER 🙁 We’ve got some exciting news for our lovely friends & family…We’d like to invite you to William Gee’s SUMMER SALE Event on Friday 28th June 2019! We’re sure you’ve been busy creating, making and mending your fabulous projects over the winter months. Now, with the sunshine slowly beginning to […]
The past few years has seen a rise in smaller sewing companies and now there seems to be patterns to suit everyone, whatever their style. From French style to vintage inspired, here are a few of the best independent sewing pattern companies out there and the pick of my favourite makes. If you know of […]
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | | Part 4: Fastenings It’s what’s on the inside that counts… It’s an old adage that it is what is on the inside that counts, and when it comes to constructing a professional garment, it makes a huge difference to collars, […]
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | | Part 4: Fastenings After part 1, your sewing studio should be fully equipped and we are ready to move on to the interesting part – designing and making clothes! To make clothes there are two ways of starting: draping on a […]
Part 1: Tools of the Trade | Part 2: Pattern Hacking | Part 3: Interfacing | Part 4: Fastenings Ever wondered what goes on in a professional sewing studio? Has the Sewing Bee inspired you to give it a go yourself? Here are some useful tips and insider secrets on how to take your projects from amateur home […]
Beat the January blues in our fantastic Winter giveaway! We want to give 1 lucky person the chance to win a STYLISH Sewing Kit, sponsored by William Gee! What’s more, we have some fantastic runners-up prizes too! » Prize Breakdown Winner: William Gee Sewing Kit! Runners Up: William Gee’s Pot Luck Moon Threads x 10 reels » […]
That’s right, you heard correctly, our favourite TV Programme is back! Though one person will be missing from the mix…We can confirm that Claudia Winkleman will NOT be presenting the show, which as of yet does not have a broadcasting date. Head to William Gee Online for professional sewing, dressmaking & fashion design tools with FAST […]
To celebrate William Gee’s 112th birthday, we are giving you the chance to win a Janome J3-18 Sewing Machine in our prize giveaway, as well as some fantastic runners-up prizes too! We are proud to partner with Tysew, a leading supplier of high quality sewing machines (and another UK family-run business), for this fantastic prize. […]
William Gee are proud to present to you A Guide to the Best Sewing Blogs to Follow! We’ve been on a mission to find the top sewing bloggers in the UK (as well as a few international bloggers) and now, after months of speculation, we’re ready to reveal the winners of William Gee’s Sewing Blog Awards… […]
WE’RE SO EXCITED to let you know that William Gee have teamed up with Fashion Enter, an award-winning social enterprise within the fashion and textiles industry based in London. But before we tell you more, we wanted to ask you this: • Are you a fashion student looking to gain exposure to the highest level […]
It’s that time of year again, when you get to have your say on who should feature in our Best Sewing Blogs to Follow in 2018. This is your chance to tell us who to celebrate. Check out the winners of William Gee’s Best Sewing Blogs to Follow in 2016 here We’re really excited to be […]
William Gee Directors Jeffrey & Adam Graham were invited to talk on The Jo Good Show at BBC Radio London, and for those that missed it, we’ve uploaded the broadcast here: We absolutely loved our time on the show, talking about our family-run haberdashery and how a business of 111 years old operates in today’s fast-changing […]
Yes, that time has arrived again. Straw hats the size of a small planet are fished out from the back of the airing cupboard and plucked into shape. Formal suits are donned in the hopes that the moths have not been dining on it. Will the waistband fasten? Love them or hate them, matrimony has been an […]
I have been teaching pattern cutting for a number of years, but have a particular interest in pattern cutting using simple geometric shapes. One of my students brought in a skirt for me to look at, this is my ‘simple shapes’ version. The basic tools required are a set square or pattern master plus a […]
Tailoring is a garment construction process with unique parameters. If it was a winter sport, I imagine it would be professional slalom skiing. Each calculated step and process may appear rather unnecessary, but omit it or approach it with a carefree manner, and it will be your undoing. Traditional tailoring is about precision and calculation. […]
It’s competition time! To celebrate Spring 2017, we’re giving you the chance to win some fantastic prizes courtesy of William Gee! We are delighted to give one lucky person the chance to win a great selection of sewing tools and treats, an exclusive collection of 10 patterns, fantastic sewing magazines and so much more! Don’t miss out […]
The 10th and final dress of this series is a self-drafted high neck dress, inspired by the ever growing, sports-lux fashion trend. Unlike the other posts in this series I won’t take you through each step of the construction (as it isn’t a pattern you can purchase yourself, so I am unsure how helpful going through each step […]
The 9th dress in the series is a cold shoulder dress, using a pattern from Prima magazine. I chose to do this as the penultimate pattern as it is a construct-it-yourself pattern. Similar to PDF patterns you can download online, Prima patterns need a bit of work before you can get down to sewing. I am […]
The 8th dress in the series is option D of Vogue pattern, V8849. I wanted to leave a dress (with a full sleeve insert) close to the end because as a beginner sleeves are quite difficult to insert. Although I won’t class myself as a ‘beginner’ anymore I still find it hard to get a smooth […]
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