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William Gee's Haberdashery

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William Gee's Haberdashery

Welcome back to William Gee.
Please sign in or Register for a faster checkout.

A festive note from William Gee

A Festive Note & Christmas Opening Hours

Dear customers, suppliers and friends, As we come to the end of the year, all that remains is to thank you for your support and custom throughout 2023. Christmas Opening Hours & Final Orders Our shop on Kingsland Road will close 2pm on Fri 22nd Dec 2022 & will reopen 9am on Tues 2nd Jan […]

Sewing Machine Needles Guide - Everything you need to know - William Gee UK

The Ultimate Guide to Sewing Machine Needles: Everything You Need to Know

If you’re a sewing enthusiast, you understand the importance of using the right tools for the job. One of the most critical components of your sewing machine setup is the needle. Although it may seem like a small and straightforward element, choosing the correct sewing machine needle can significantly impact the success of your sewing […]

Sewing Bee Series 9: Episode 1 - Recap

The Sewing Bee Series 9 – Episode 1 recap

We’ve been eagerly awaiting the 2023 series of The Great British Sewing Bee, and loved watching the first episode last Wednesday! We finally got to meet this year’s sewists, and see the theme for the first three challenges. It’s on weekly on BBC 1 at 9pm – if you miss it, you can catch up […]

Great British Sewing Bee with William Gee's Haberdashery

Great British Sewing Bee: Apply Now for 2024

The Sewing Bee is back on our screens in May 2023, broadcast on BBC1. Are you nifty with a needle or handy with a hem? Put your skills to the test! We’re looking for more talented home sewers to take part in the next series of The Great British Sewing Bee. If you or someone […]

William Gee Studio: Welcome to our new online sewing space

WG Studio: Welcome to our new online sewing space!

We hope you’ve enjoyed our previous posts and reading about William Gee’s history. We love connecting with our customers and sharing topics we think you’ll find interesting. We’re excited to let you know we’re launching our new online sewing workshop: William Gee Studio. It’ll be full of fun and useful ideas to inspire your crafting […]

The warehouse round the corner on Forest Road - not much has changed since the 1970s

We’re hiring: Join the team in our London shop!

We have a fantastic opportunity for a Full-Time Sales Assistant to join our friendly team in our shop in Dalston, London.  William Gee is a long-standing family-run haberdashery in Dalston, London, who are celebrating successful high street trading for over 115 years. Our shop is now looking for the right candidate with retail experience who […]

William Gee Summer Sale 2019

William Gee’s Summer Sale 2019

UPDATE: FLASH SALE IS NOW OVER 🙁  We’ve got some exciting news for our lovely friends & family…We’d like to invite you to William Gee’s SUMMER SALE Event on Friday 28th June 2019! We’re sure you’ve been busy creating, making and mending your fabulous projects over the winter months. Now, with the sunshine slowly beginning to […]

William Gee Giveaway

Win a William Gee Sewing Kit in our Winter Giveaway!

Beat the January blues in our fantastic Winter giveaway! We want to give 1 lucky person the chance to win a STYLISH Sewing Kit, sponsored by William Gee! What’s more, we have some fantastic runners-up prizes too! » Prize Breakdown Winner: William Gee Sewing Kit! Runners Up: William Gee’s Pot Luck Moon Threads x 10 reels » […]

Great British Sewing Bee set to return to our screens in 2018

HUGE NEWS! Great British Sewing Bee is set to return in 2019!

That’s right, you heard correctly, our favourite TV Programme is back! Though one person will be missing from the mix…We can confirm that Claudia Winkleman will NOT be presenting the show, which as of yet does not have a broadcasting date.  Head to William Gee Online for professional sewing, dressmaking & fashion design tools with FAST […]

Win a Janome J3-18 Sewing Machine - William Gee UK

PRIZE GIVEAWAY…Win a Janome J3-18 Sewing Machine!

To celebrate William Gee’s 112th birthday, we are giving you the chance to win a Janome J3-18 Sewing Machine in our prize giveaway, as well as some fantastic runners-up prizes too! We are proud to partner with Tysew, a leading supplier of high quality sewing machines (and another UK family-run business), for this fantastic prize. […]

A Guide to the Best Sewing Blogs to follow in the UK

A Guide to the Best Sewing Blogs to Follow

William Gee are proud to present to you A Guide to the Best Sewing Blogs to Follow! We’ve been on a mission to find the top sewing bloggers in the UK (as well as a few international bloggers) and now, after months of speculation, we’re ready to reveal the winners of William Gee’s Sewing Blog Awards… […]

William Gee and Fashion Enter in 2018 Collaboration

JUST IN! William Gee proud to announce collaboration with Fashion Enter

WE’RE SO EXCITED to let you know that William Gee have teamed up with Fashion Enter, an award-winning social enterprise within the fashion and textiles industry based in London. But before we tell you more, we wanted to ask you this:  • Are you a fashion student looking to gain exposure to the highest level […]

Nominate your favourite sewing blog in 2018 - William Gee

Nominations Open for Best Sewing Blogs to Follow in 2018!

It’s that time of year again, when you get to have your say on who should feature in our Best Sewing Blogs to Follow in 2018. This is your chance to tell us who to celebrate. Check out the winners of William Gee’s Best Sewing Blogs to Follow in 2016 here We’re really excited to be […]

William Gee Haberdashery on the BBC London Radio Jo Good Show

William Gee on BBC Radio London 94.9FM

William Gee Directors Jeffrey & Adam Graham were invited to talk on The Jo Good Show at BBC Radio London, and for those that missed it, we’ve uploaded the broadcast here: We absolutely loved our time on the show, talking about our family-run haberdashery and how a business of 111 years old operates in today’s fast-changing […]

The Ultimate Wedding Season Survival Guide

The Ultimate Wedding Season Survival Guide

Yes, that time has arrived again. Straw hats the size of a small planet are fished out from the back of the airing cupboard and plucked into shape. Formal suits are donned in the hopes that the moths have not been dining on it. Will the waistband fasten? Love them or hate them, matrimony has been an […]

The History of British Design

The Heritage of British Design

British fashion has been an unlimited source of style and inspiration for more than 300 years. Many strides within menswear today is influenced by the British men who have pushed fashion forward for generations; from the upper-class gentlemen to the aspiring youth, the British have shaped the sartorial world. British business wear experts have navigated the […]

A Shape of Things to Come by William Gee Director Jeffrey Graham

An Open Letter from the Director

William Gee set up this haberdashery shop in 1906. At that time, there were hundreds of clothing factories in the area, and someone had to supply them with the goods they needed- such as sewing threads and fastenings. This was at a time when the UK was a thriving textiles workshop. People forget that companies […]

Great British Sewing Bee

Sewing Bee 2016 Flash Sale – 48 HOURS ONLY!

To celebrate the series finale of the Great British Sewing Bee, we are having a FLASH SALE! From the moment the Sewing Bee winner is announced, we’ll be reducing our online prices by a further 10%! But hurry, our flash sale is only on for 48 hours!  Get ready to save on sewing tools, fashion design […]

5 of the best sewing and craft blogs to follow in 2016

5 of the Best Sewing Blogs to Follow in 2016

Sewing bloggers are a great source of inspiration and if you’re a newbie seamstress, you can pick up some fab ideas from them. Here’s my pick of the best sewing bloggers that you should follow – if you don’t already. If you have any other suggestions, add them in the comments below! Why not read about our […]

Sewing Bee

Sewing Bee Giveaway: Enter to win loads of sewing goodies & craft bags!

It’s competition time! To celebrate the start of the 2016 Sewing Bee tonight, we’re giving you the chance to win a William Gee Goodie Bag full of crafty treats and sewing goodies!  The Great British Sewing Bee is back on our screens Monday 16th May at 9pm on BBC2 – and we can’t wait to see what’s in store this year! […]

William Gee 110 years

William Gee celebrates its 110th birthday!

This week we celebrate our 110th birthday, and to mark the occasion, we’re offering 10% OFF to the first 110 customers who shop with us, using code 110YEARS. Start saving in our online shop here. In 1906, William Goldstein (right)- an East European immigrant- changed his name to William Gee and opened a small trimmings shop at 495 Kingsland Road […]

Georgina von Etzdorf

Scarves in Fashion: A rare audience with the Queen of Scarves

HAVE A think, how many scarves do you own? How often do you wear a scarf? And how much would you pay for a designer scarf that makes you feel different, special and becomes a treasured possession? The scarf as a fashion accessory is bigger than ever (the skinny scarf is set to be big for […]

Get Haiti Sewing

Follow Emma’s Journey to #GetHaitiSewing

Earlier this week we received a request we couldn’t ignore. One of our customers, Emma Wilkinson (of Emma Wilkinson Designs), is travelling with a small group to Haiti next month to help out at an orphanage & school called Hope House, that was set up after the earthquake & hurricane in 2010. The group includes three teachers from a […]

Ancient meets modern

Ancient Meets Modern: The Fabric of Design

India’s rich textile history informs a new wave of designers, Susie Lau meets the colourful designer Manish Arora and the Duchess of Cambridge stands out in a crowd. What do Style Bubble blogger Susie Lau and Indian Prime Minister Narendra Modi have in common? They’ve both made three-day flying visits to each other’s countries recently. […]

We’re thrilled to announce that we’ve partnered with Tree Nation, the platform to reforest the world & fight climate change! Home to over 90 planting projects in 33 countries, Tree Nation is a non-profit organisation that helps people & companies offset their CO2 emissions. Join us by planting trees & offsetting carbon emissions with William Gee today!